When it comes to attracting more traffic to your blog or website, everyone is all over search engine optimization, content marketing and social media.
These are the hot tickets.
Optimize for the search engines!
Spend more on content marketing!
Go viral through social media channels!
There’s nothing wrong with focusing on these three areas. They are all important.
But that doesn’t mean you should forget one other area of activity that is just as valuable to online marketers.
Link building means attracting inbound links to your site from other relevant and high-value sites.