It’s early days, but testimonials are beginning to trickle in. As I receive more, I’ll add them here.
“I truly enjoyed this excellent course, Nick. I learned a ton and have made a definite commitment to learn all I can about AI and EI and blend them throughout my writing projects going forward. Very well done – thank you!” – Patrick Bryant
“Thanks, Nick. I loved your course and your conversational, relaxed style of teaching. Your course has helped me understand how to use AI better to quickly build a template and bring it alive with emotions and feelings that resonate with your target audience. Much appreciated.” – Alistair Gray
“Taking this course was definitely one of my better decisions and totally worth every cent. Nick has a knack for blending his personal experiences with practical tips. The way he was able to break things down and introduce the concept of weaving AI + EI into copywriting is just brilliant. I’m so grateful for everything I’ve learned. Thank you, Nick!” – Laine Woolley
“Thanks, Nick, for this excellent course. I had some trepidations about AI and how to use it, but your clear explanations, examples and case studies have given me confidence to use this tool in my work. Infusing EI into the final copy is the key to standing out from the crowd.” – Jeannine d’Entremont
“I am so glad I decided to invest in this course, well worth it. I confess to being one of those copywriters who’ve resisted learning about AI. I finally realized, just as Nick says, the way forward is embracing the technology, not sticking my head in the sand, hoping it goes away.” – Bill Saunders
“I understood the power of AI when it came to streamlining copywriting processes. But for some reason experienced a mental block when adapting AI generated outputs into copy that actually speaks to (with!) the reader. This course has helped me bridge that gap with practical, real world examples and thoughtful insights. I’m now much more confident in my ability to craft emotionally resonant copy – in general and when using AI.” – Rachael
“I’m so happy I participated in this program. I’m already moderately proficient with AI and needed Nick’s insights and recommendations for adding EI. I will go back to the Lessons on EI frequently to get myself conditioned to “think” EI. That is difficult for me because I’m naturally a technically proficient writer.” – Jym
“Great course! I’m on my second viewing of it. I now know how to infuse emotional intelligence into my copy. This will ensure that I stay relevant as a copywriter now and in the future. Thanks, Nick!” – Norm Tedford
“Taking Nick’s ‘Futureproof Your Copywriting Business’ course felt like biting into an apple crisp that’s perfect both inside and out. In a world where AI is becoming the new norm, Nick’s teachings are the secret ingredient – that emotional touch that makes our writing taste just right. It’s the difference between a generic email and one that paints a vivid picture of the Mountain Home Village in autumn. Every writer aiming to stand out in this digital age needs this course.” – Carlos Samaniego
“It was an enlightening experience to learn the lessons that Nick has crafted for his new course “Futureproofing Your Copywriting Business.”
Nick is at the top of his game as he teaches how to infuse Artificial Intelligence with Emotional Intelligence… and how to use storytelling to engage your audience.
Especially helpful to me were the case studies, as I witnessed copy coming to life. Those were my a-ha moments.” – Lynn Moore
A long one from Steve:
“These are not the droids you’re looking for.” That’s the one singular quote from the Star Wars universe of movies that stuck deep in my brain. Along with, “May the Force be with you,” of course.
Many copywriters are terrified of becoming obsolete with the arrival of Artificial Intelligence or AI.
They should be.
And self-proclaimed AI Masters by the hundreds have rushed in to develop literally volumes of pre-made prompts to allegedly allay their fears.
Most brush off and even outright ignore the one essential element of the process … Emotional Intelligence or EI. That’s just one difference that sets Nick’s AI training apart.
Nick knows EI (and AI, too).
He focuses on Emotional Intelligence for full one-third of this program. And another third on how to successfully combine AI with EI to write copy and content to get the most impactful results.
I studied “Copy Master” Usborne’s “Future-Proof Copywriting,” and my AI-assisted copy transformed.
If all you want is a ream of pre-manufactured ‘prompts-to-go’ … this is not the program you’re looking for.
But, if you want to partner with AI to create the best emotionally intelligent copy possible and future-proof your copywriting business, study Nick Usborne’s program meticulously …and the AI Force will be with you. – Steve Maurer
“Thank you Nick for this excellent and well thought through class. I now feel more confident about using AI and more importantly, adding human value to the copy it generates. Your voice is a lighthouse in a sea of confusion.” – Leslie Brenan
“This course is time and money well spent. Nick is a delight and offers terrific personal insights with solid, practical approaches for writing smarter, not harder. Lots of good, step-by-step instruction and fresh, motivating ideas for folding AI into your daily creative process. Thank you, Nick!” – Jen O
“It is so intriguing and compelling for me to learn about how EI may actually be a better gauge of a person’s IQ than simply intelligence. I’m thoroughly enjoying this course!” – Lynn Moore
Not enrolled in Futureproof Copywriting yet?
The Futureproof Copywriting course is a new and powerful way to combine the strengths of AI with Emotional Intelligence. And yes… it will futureproof your copywriting career for years to come!