Courses for online content writers, copywriters and small business owners.

My professional-grade courses deliver in-depth training across a range of different online writing and copywiting skills.

My courses have been taken by thousands of students from over 97 different countries.

“I’ve taken many writing courses and have to say that a list of my favorites would include every course of Nick’s that I’ve taken.” Doug Johnson

My courses…

Futureproof Copywriting – Combining the power of AI with Emotional Intelligence.

Tools like ChatGPT have transformed the world of digital writing and copywriting. But AI is limited by the fact that it writes without emotion or empathy.

With 14 self-paced lectures, this course will show you how to futureproof your career by combining the benefits of Artificial Intelligence with the deep and enduring power of Emotional Intelligence.

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Conversational Copywriting – The future of selling online.

Traditional, broadcast-style, in-your-face copywriting is on its last legs. Online, it’s pretty much dead already.

With 17 lectures and little under two hours of video instruction, this course will give you the skills you need to stop writing AT your audience, and start engaging with them in ways that drive more sales.

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Selling With Stories – Driving engagement, trust and sales with the power of storytelling.

Telling stories is one of the most powerful ways to engage readers, build trust, and drive sales. Stories are also super-memorable.

Over the course of 19 instructional videos you’ll learn how to use stories to attract attention, grow empathy, deepen levels of engagement, and drive more sales.

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Web Content Optimization – Creating purpose-driven content that delivers.

Web content is the lifeblood of most websites, attracting search engine traffic, and converting readers into buyers.

Over the course of 21 video presentations you’ll learn how to optimize the 7 types of web content that are essential to the success of any online business.

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How to Write Better Headlines – Master the headline and you master the entire page.

Without a great headline, any page online is doomed. After all, if the headline doesn’t compel attention, nobody is going to read any further.

With 23 lectures and almost three and a half hours of instruction time, you’ll learn how to master the craft of writing headlines for web content, email, and social media.

Learn more about How to Write Better Headlines…

21 Copywriting Hacks That Deliver Quick & Easy Wins

Take this course and you’ll always submit your very best copywriting work to your clients, boss, or colleagues.

These 9 instructional videos – covering 21 Copywriting Hacks – will help you dramatically improve your headlines, body copy, AND call-to-action. Every time.

Learn more about 21 Copywriting Hacks…

If you have any questions before getting started, please contact me and I’ll get back to you as quickly as possible.

“Nick has an amazing and unique ability to take complex concepts and re-present them in a concrete and practical way so everyone learns and takes away something useful. He is generous and has a lot of wisdom to share. And he has a great sense of humor too, which makes learning fun.” Jay Schaffer

“I can’t say if I’m Nick Usborne’s greatest fan, but I might be. His lectures are to-the-point. He doesn’t hedge. He flat out tells us what’s what, then backs it up with why.” Holly Helscher