Monday Spark: When estimating for a freelance project, don’t think about your own checking account.

writing a checkJust a short tip this week. It’s about your mindset when you sit down to write an estimate for a prospective client.

Often a freelancer will write the estimate, look at the total they want to charge, and begin to feel nervous about it.

$1,500? $3,000? $7,500?

Ouch, sounds like a lot of money. Maybe your client will say no.

OK. Now let’s reframe how you think about estimating.

Any sum of money over about $1,000 is going to feel like a lot of money to charge, but only because you are empathizing with how it would feel to pay that amount from your own family checking account.

But that’s the wrong way to think about it.

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