(What follows is the outline I wrote for myself in advance of recording the video. This is just an outline. Not a regular post or article.)
This isn’t one of my Q&A videos.
Nobody asked me this question.
So I’ll ask it myself.
“What do I think is the most powerful way to get conversational with a website’s audience?”
In my course, Conversational Copywriting, I talk about a few different ways to get your clients started.
But if I had to choose one, and only one way… it would be this…